Are we really into the month of February already? January has been a whirlwind of activity here at Outbound Solutions – it’s true what they say, time flies when you’re working hard and having fun! There have been some fantastic developments for the business this month so there’s a lot to talk about in this round-up. Without further ado, let’s make a start…
Let me tell you my favourite thing about December – it’s not warm fires, cinnamon lattes, glittering frosts, or even the spirit of Christmas. No. My favourite thing about December is knowing that as this year comes to an end a new year is on the horizon bursting with opportunities.
It’s certainly been an interesting few months for us here at Outbound Solutions, we’ve faced new challenges, taken on some incredible clients, arranged business opportunities for them with some huge companies, and even expanded our team….
It wasn’t long ago that for many people in the Higher Education sector ‘brand development and marketing’ were seen as dirty words, something more associated with the corporate businessman, suited and booted, briefcase in hand, and a copy of the Financial Times tucked under his arm. This is such a stark contrast to the creative, nurturing, ‘anything goes’ environment which modern universities wish to promote that it causes many of the people in charge of recruitment, advertising, and outreach to baulk at the mere mention of the word.